Adblock Plus and (a little) more

100 million users, 100 million thank-yous · 2016-05-09 16:47 by Ben Williams

Today, on stage at the TechCrunch Disrupt Conference in Brooklyn, our co-founder Till Faida announced that we now have more than 100 million active users (by “active users” we mean “active installations,” i.e. you may be counted as more than one “user” if you’ve got ABP active on multiple devices). These are our latest numbers, which we’ve been working for months on getting more accurate without breaking our strict privacy policy. Harder than it sounds … Happily, we’ve got some stupid smart data scientists who’ve figured out a way to get an accurate estimation.

While user numbers in countries where ad blocking is fairly well-known, like Germany and France, are pretty stable, in countries like the US and UK people are really coming on to the benefits of taking back control of their online experience.

If you are reading these words and aren’t yet part of the 100 million club, climb aboard! We really encourage you to click over to the extensions or add-ons gallery of your favorite browser – we’re available on almost all of them – and install Adblock Plus on your desktop. Just look for the (original) red stop sign with ABP letters.

And on your phones and tablets, you can find us in Apple’s App Store as an add-on for Safari mobile or as a complete, ad-thumping browser – see Adblock Browser. If you’re on Android, check out Adblock Browser on Google Play.

Finally and most importantly, a big THANK YOU to all of our users! Every day that we come in to work, you inspire us to work harder.

Here’s to the next 100 million!

Comment [1]

  1. HORACIO RUIZ · 2016-05-10 23:13 · #

    Hello! We will have an hemispheric conference on digital media at the end of June in Miami. Is there is a possibility to send an invitation to any of your founders to Speak in one of our panels on June 29 or 30. Thank you in advance for your response.

    Horacio Ruiz
    Inter American Press Association
    Press Institute

    Reply from Ben Williams:

    Sure. Send info to

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